The support experience has taken on a new dimension as customers are now leveraging the visibility of social media in search of rapid issue resolution. Download our case study to leverage social channels and improve customer experience.
Customer experience for social media is a double-edged sword. Studies presented by Everise show that complaints from social media are 25% more likely to produce brand advocates, and 50% more likely to create brand detractors. The key is understanding how this new technology builds new expectations from your customers.
Don’t turn poorly handled social engagements into a PR nightmare, download our case study and improve your social CX.